happy-mothers-day (1)

Make Mom Smile…Clean Her Windows!

Want something special for Mom this year?  Try cleaning her windows, she will love it!

Mothers Love Clean Windows 

A little while back I shared some fundamental elements about Fish Window Cleaning in my article, “Living Our Company’s Core Values

Mike, Linda and Jill Myers, Regional Development Director, American Red Cross

Mike & Linda Merrick w/ Jill Myers, Reg. Development Director, American Red Cross

The Company’s first core value is “Honor God and Family”.  This value is easy to say, but how do you actually do it?

Well, it hit me the other day when I thought about the unwritten rule we have at Fish Window Cleaning:

Your parent’s windows will always be clean.  For Free!

My wife Cynthia and I learned about this national, unwritten rule when we visited Fish Headquarters in St. Louis, prior to purchasing our franchise.

During our “discovery day“, we learned that Mike Merrick, our company’s Founder and CEO, still cleans his 89 year-old mother’s windows.  Mike and his brother Dave Merrick (also a Fish Franchisee) grab their ladders, buckets and squeegees and make mom’s windows sparkle regularly.

Mike is a humble man but he sure was proud when he shared this aspect of his life with us.

Everyone loves clean windows, but a child giving their time to serve their parent is a prime example of “Honoring Your Family.”

Especially when the child has grey hair too.

We Clean Our Moms’ Windows

Mothers love their home and they love spending time with their children.

And the thought of our CEO cleaning his Mom’s windows is quite inspiring.

So, each year just before Mother’s Day, I clean my mom’s windows and spend the rest of the afternoon chatting with her.

When I finish, she says the same thing each time, “John, it’s such a treat to have you clean my windows.  I love that you take the time to clean them, and they sparkle for many weeks after you are done.  I’m not sure which I like the most: The time doing them or the lasting sparkle!”

She says it with such sincerity, I almost believe that she’s truly perplexed.  Wink. Wink.

The Ladies of Fish Window Cleaning

Cynthia, Sonya and Tina in the Fish Window Cleaning Office

Our Employees Now Clean Their Mom’s Windows Too

Our employees are encouraged to clean their mom’s windows just like Mike Merrick.

The new cleaners usually balk until they realize they can save money while showing off in front of the easiest customer they have:  Mom!

Recently, even our office manager cleaned her mother’s windows.  She did a great job, her mom was very pleased and I think she now has a better appreciation for the cleaners.

Our employees now get the message… Moms love clean windows.

As Mother’s Day approaches, do you want to get her something different than chocolate and flowers?

This year, try cleaning your mom’s windows, she’ll love it!

It may take a couple of hours and require some hard work, but I guarantee your mom will cherish every moment of it, just like our moms do.

Cleaning Your Mom’s Windows

There are two things to remember about giving the gift of clean windows:

  1. The time you spend is almost as important as the windows being clean.
  2. You must be safe or please stop reading this article and buy your mom some flowers like everyone else.

Because I own and operate a window cleaning company, I have the equipment and training to efficiently, and properly clean my mother’s windows.

What Equipment will I need!

Bucket, Mop, Towels, Squeegee and Dish Washing Soap (maybe a stepladder)

I realize this is not the case for everyone.

So, here are 4 ways you can clean your mom’s windows too:

  1. Use Mom’s Equipment: Your mom’s windows have been cleaned at some point, ask her if she has equipment.  If so, set a time, go over there and get to it!
  2. Buy Mom a Mop & Squeegee: If your mom doesn’t have window cleaning equipment, stop by a hardware store, buy supplies and give them to her.
    Here’s the important part: With this option, it’s very important to include a card that says, “I’m giving you this equipment so I can clean your windows for you.”  If you just give the equipment, you are better off just getting her nothing!
  3. Bring Your Own Equipment: If you have your own equipment, schedule a time, go over there and get to it (see option #1)
  4. Hire a Professional Window Cleaner:  Sometimes hiring a professional is the best option.  Spend the time talking with mom and pay the bill – her sincere smile and thanks will be the same as the other options.

Whichever way you choose, have fun and do your best – your mom will love it!

Have you ever cleaned your mother’s windows?  Please share your experience, we’d love to hear it.

Just remember: If you clean your mother’s windows, please be safe!

She wants them done again next year too! 

Happy Mother’s Day!

_______________________

About the Author

John Gran & Cynthia Julian

John Gran & Cynthia Julian

John Gran (@FishSouthBay) is an entrepreneur and former marketing and product development executive who has grown his successful Fish Window Cleaning franchise in the Los Angeles – South Bay area to become a leading professional in window cleaning services for business owners and home owners.

With his popular blog A Clear View Through Clean Windows, John shares his window cleaning expertise by addressing topics and answering questions that customers continually ask him during his day.  He also uses window cleaning pictures, inspirations and stories about his business to demonstrate the fundamentals for building a strong, healthy, thriving business.

John lives & works with his wife Cynthia in Redondo Beach, CA (she runs the business too!)

If you have a question or would like window cleaning services click Here or Call 310-973-3474 for a Free, on-site written estimate.

Silvester (left) and the Cleaners Celebrate with the Money Bell

Thank You * Sincerity = Great Day!

With the Holidays upon us, remember that a simple, sincere thanks can make someone’s day…and yours too!

Doing the Fish Dance

It’s 6:45am in the Fish Office and the cleaners are straggling in.  At 7am sharp, they fill up their buckets, file yesterday’s work orders, grab a cup of coffee and pick up today’s jobs.  They check their equipment and begin to ready themselves for the workday ahead.

It’s peaceful and quiet; the caffeine starts its magic.

Just then, a lone cleaner approaches my desk, leans over and DING! DONG! a loud nautical bell rings out and shakes everyone in the room.  The groans are barely audible. The cleaners turn and there’s Silvester with a cheesy smile on his face…

He rang the money bell.

Interpretive Fish Dance.  It's fun, give it a try!

Interpretive Fish Dance. It’s fun, give it a try!

Slowly, everyone rises, gives each other another “is this happening again?” look and then…

The Fish Dance begins.

For 30 seconds we laugh, share an interpretive Fish Dance and check out each other’s moves.  Yes, it’s goofy and everyone does their best to participate but still look cool.  It’s fun, and wakes everyone up.

As a team, we are celebrating a small victory – a customer said “thank you” in the form of a tip – and the Fish Dance focuses everyone’s attention on the ringer, so they can tell us about their excellent service.

Simply put, that customer’s “thank you” (tip), and the Fish Dance, starts our day off great.

Dear Customer: Thank you for acknowledging a job well done!

Good For Them, Good For You

Two-way streets are everywhere!This post is not a “Miss Manners” column on the proper way of saying “thank you”.

I just believe we all need a gentle reminder that conveying a sincere “thank you” brings a positive impact on your immediate world, and spreads outwards.  Starting with you.

Doing the Fish Dance and seeing our cleaners celebrate got me thinking about the importance of saying “thank you” to others, including our customers.

Do our sincere words of thanks make someone else’s day?

Yes. Our customers have told us that our small “Thank you’s” make their day, albeit in a small way.

Any time you say “thank you” it has a positive effect.  You made that person feel appreciated and they feel good.

When you say “thank you”, how does it make you feel?  I know it makes me feel good and I’ll bet it makes you feel good too.

Giving thanks is a two-way street.

The “Great Day” Equation 

Ask people about the different types of “thank yous” and you quickly find a significant variable and common thread – sincerity.

The more sincere your “thank you”, the more positive impact you have, the better chance you have for making someone’s day.

Pretty straight forward, right?

Well, maybe for those Right-Brain (creative, empathetic, emotion-based) types, but what about those Left-Brain (structured, logical, fact-based) folks like my Dad?

Was Albert Einstein Left-Brain or Right Brain? Both?

Was Einstein Left-Brain or Right Brain? Both?

Let’s use transitive property logic to explain:

IF: 

(MSD = PI)   Make Someone’s Day = Positive Impact

AND:

(PI = TY * S)  Positive Impact = “Thank You” * Sincerity

THEN:

(MSD = TY * S)  Make Someone’s Day = “Thank You” * Sincerity

I call this the “Great Day” equation.

And the cool part is that as you increase your (S) Sincerity you can really make someone’s day great!!!

OK, you all with me?

To see the “Great Day” equation in action, let’s go back to our cleaners, the tip and the Fish Dance.

For the guys, the amount of money reflects the customer’s sincerity (Sorry, ($M = S) $Money = Sincerity), so the greater the money, the more they feel appreciated, the more the guys celebrate with the Fish Dance.

We Fish Dance every week, and live our version of the “Great Day” equation:  (MSD = TY * $M).

Whew, so much logic this early in the morning makes my head spin… but hopefully you understand the point.

The more sincere thanks you give, the more impact you make.

Giving Thanks To Customers

As a small business owner, we value our customer relationships and do our best to say “Thank You” and show our appreciation.  Without loyal, regular customers we don’t have a business.

Fish Thank You Card

Want one? Become Our Customer!

Does sending a “Thank You” card make my customer’s day?

I won’t go that far, but it does brighten their day a bit.  We also stand out compared to our competition and it does let them know we appreciate their business. Both good things.

Just remember: A little thanks can go a long way.

Here’s some ways we thank our customers:

  • Hand Written Thank You Cards – We send thank you cards to new customers, signed “the Fish Team”.  Greater impact if we all sign it?  Yes, but day-to-day it’s tough to do.
  • Seasonal Cards & Specials – Once or twice a year, we send hand-written and signed cards, and offer $$$ off on their next regular cleaning.  Who doesn’t appreciate a deal?
  • Gifts for Special Customers and Vendors – Around the holidays we order dozens of bundt cakes from one of our customers and deliver them – they are a big hit!
  • We Use our Customer’s Services – We always try using our customers’ restaurants and stores – They use us, we use them!  (Two-way street again)
  • We Drop By and Say “Thank You” – We visit customers and ask how we are doing.  Any issues, I clear them up immediately.  When leaving I offer a simple, “Thank you for being our customer”.

Giving sincere thanks to our customers and vendors is good business, but it also makes us feel good too.

Do you have other ways to say “thank you” to customers?  

Please share by leaving a comment below, we’d love to hear from you.

10 More Ways to Say Thank You

I run my window cleaning business, but I’m also a customer too.  Realizing how good receiving a “Thank You” feels, I believe it’s very important to share my thanks with those companies that serve me too.

Also, following my “Great Day” Equation (MSD = TY * S), the more effort and sincerity I use, the better chance I have to make that business’ day too!  Sweet!

“Thank Yous” take many forms.

"Job Well Done" Note from our Customer

“Job Well Done” note from a satisfied customer

With the rise of Social Media Marketing it’s also now possible to greatly impact a company’s image just by sharing your “Thank You” with the world.

Here are 10 more ways to say “Thank You”.

Do you have others? please leave a comment and share!

  1. Recommend their services to a neighbor or friend
  2. Send a “Job Well Done” note or email
  3. “Like” the company on Facebook
  4. Call the company and share your experience with them
  5. Write a testimonial for the company’s website
  6. Write a company review on sites like Yelp! and Angie’s List
  7. Use Twitter to Tweet something positive about their services
  8. Let the company film a quick video about your experience
  9. Offer yourself as a reference and help them get new customers
  10. Leave a comment on their Blog Site!

Have a great weekend and thank you for reading!

Now go out there and MSD! (Make Someone’s Day!)

_______________________

About the Author

John Gran & Cynthia Julian

John Gran & Cynthia Julian

John Gran (@FishSouthBay) is an entrepreneur and former marketing and product development executive who has grown his successful Fish Window Cleaning franchise in the Los Angeles – South Bay area to become a leading professional in window cleaning services for business owners and home owners.

With his popular blog A Clear View Through Clean Windows, John shares his window cleaning expertise by addressing topics and answering questions that customers continually ask him during his day.  He also uses window cleaning pictures, inspirations and stories about his business to demonstrate the fundamentals for building a strong, healthy, thriving business.

John lives & works with his wife Cynthia in Redondo Beach, CA (she runs the business too!)

If you have a question or would like window cleaning services click Here or Call 310-973-3474 for a Free, on-site written estimate.

Singing in the Rain!

It Might Rain…Should I Clean My Windows? YES!

Q:  There’s rain in the forecast…what should I do?

A:  Have FISH still clean your windows!

Tut Tut… Looks like Rain

If you think the rain will make your windows look dirty after we clean them… It won’t! 

Rain water, by itself, does not spot your windows.

Rain water is about as pure as water gets.  It contains little or no impurities and, by itself, does not cause your windows to look dirty, spotted or streaked.

On clean glass the “pure” rain water just runs right off, spot free!

So Why Do Windows Spot? 

Windows become dirty from the wind blowing dust and debris against your windows and, over time, it eventually sticks.

Ever notice how when your car’s windows are clean, they stay clean longer?  Conversely, when your car’s windows are dirty they seem to get dirtier faster?

It’s simple: The existing debris catches the new debris and it builds up.

The same “build up” principle applies to store fronts, home windows and glass buildings, resulting in visible Spots.

When “pure” rain water meets debris on an unclean window, it gets caught on the window and dries.  The resulting spots are a mixture of the “pure” water and existing debris.

Water Spots Up Close

Water Spots

Spots.

Cleaning your windows regularly keeps the glass clean and free of debris and allows the “pure” rain water to run off because there’s nothing to cling to.

No Spots.

So, when there’s rain in the forecast, it’s actually smart to have Fish Window Cleaning clean your windows.

When the sun comes out you’ll see Sparkles not Spots!

100% Satisfaction Guaranteed

100% Satisfaction Guarantee

Even when it rains.

No, our cleaners won’t stand in the pouring rain to clean your windows.

But, if rain is in the forecast, it’s just sprinkling or your windows are covered by an overhang or awnings – we’ll make your windows sparkle just like we do when it’s sunny.

Your windows will look great and, because they’re clean, they won’t spot up.

If it rains within 48 hours of your cleaning AND your windows do spot up, call us and we’ll touch them up – Free of Charge – as soon as possible.

We guarantee you’ll be 100% satisfied with our work, even when it rains!

FISH makes your windows SPARKLE – Rain or Shine!

_______________________

About the Author

John Gran & Cynthia Julian

John Gran (@FishSouthBay) is an entrepreneur and former marketing and product development executive who has grown his successful Fish Window Cleaning franchise in the Los Angeles – South Bay area to become a leading professional in window cleaning services for business owners and home owners.

With his popular blog A Clear View Through Clean Windows, John shares his window cleaning expertise by addressing topics and answering questions that customers continually ask him during his day.  He also uses window cleaning pictures, inspirations and stories about his business to demonstrate the fundamentals for building a strong, healthy, thriving business.

John lives & works with his wife Cynthia in Redondo Beach, CA (she runs the business too!)

If you have a question or would like window cleaning services click Here or Call 310-973-3474 for a Free, on-site written estimate.

For Sale: Used Pulex Electric 5-Stage RO/DI Cart w/Hose Reel

IMG_1139Retail Price:  $5,436  
Selling for:  $2,750

One of my local competitors (non-Fish) went out of business and to help him out, I purchased his vehicle and equipment. The majority of the items we could not use, but we did work in a few pieces of equipment, and were able to sell the vehicle and trailer.

One of the remaining items is this heavy duty, Pulex 5-stage water filtration unit, with about 9,000 gallons usage and an electric (not-battery) pump. We already have two smaller water filtration units and we also stay away from the electric versions – this piece of equipment simply just does not fit our business model.

Product Description
Electric Powered 5 Stage RO/DI Cart w/Hose Reel, 166 ft Hose, (TDS Meter is broken)

The Ultra Pure RODI – Reverse Osmosis Deionizing system offers the absolute purest water (zero TDS) a system can provide for the highest quality and fastest cleaning available.  (Product Description taken from J.Racenstein’s website)

  • 5-stage pure water filtration
  • Lowest cost pure water available
  • Tank-less system provides enough pure water for:
    • Two-pole cleaning with electric
  • Two wheel cart with 10″ pneumatic ball bearing wheels allows for easy movement on any terrain
  • Includes hose real with 166′ (50 meters) hose
  • This is the electric version, with power cord.

IMG_1140IMG_1141IMG_1143IMG_1142

If you are interested in purchasing this system from me, please email me at JGran@FishWindowCleaning.com, call my office at 310-973-3474 or leave a comment below.

I’m based in Los Angeles, CA and I’m willing to deliver within Southern California.

Thank you!

John.

_______________________

About the Author

John Gran & Cynthia Julian

John Gran & Cynthia Julian

John Gran (@FishSouthBay) is an entrepreneur and former marketing and product development executive who has grown his successful Fish Window Cleaning franchise in the Los Angeles – South Bay area to become a leading professional in window cleaning services for business owners and home owners.

With his popular blog A Clear View Through Clean Windows, John shares his window cleaning expertise by addressing topics and answering questions that customers continually ask him during his day.  He also uses window cleaning pictures, inspirations and stories about his business to demonstrate the fundamentals for building a strong, healthy, thriving business.

John lives & works with his wife Cynthia in Redondo Beach, CA (she runs the business too!)

If you have a question or would like window cleaning services click Here or Call 310-973-3474 for a Free, on-site written estimate.

selling_a_home

Selling Your Home? Clean Your Windows!

Selling Your Home? What to do…paint? Update the kitchen or bathroom?

First, clean your windows!

Finding the Right Agent is Very Important

Step #1: Find the Right Agent!

Ok, the actual first thing to do is to find the right Real Estate Agent.

We work closely with hundreds of wonderful agents and brokers and they each have different personalities, specialties and capabilities.  The key is to find the right agent that you “click” with, and who instills confidence that they can – and will – sell your home fast and for top dollar!

One thing that every agent agrees on:

Your need to prepare your home for sale.

Preparing Your Home For Sale

In most cases, your agent will offer suggestions to prepare, or “stage” your home to be more inviting for prospective buyers.  It’s pretty simple: Buyers need to see themselves living in your home.  You need to make it as easy as possible for them to do so, given your home is filled with your furniture, personal belongings and style choices.

Your agent may also suggest working with a professional home staging company to maximize your home’s value.  We also work with dozens of professional staging companies and they really know what’s required to increase the “curb appeal” and value of your home.  Most staging companies offer a reasonably priced “initial assessment”.  Ask your agent if they can recommend one.

Top three priorities for preparing you home: M. B. Lynch, REMAX Realtor

  1. Window Cleaning
  2. Carpet Cleaning
  3. Maid Services

Keep in mind: The moment a prospective buyer pulls up to your home, they’ll notice the windows first.

First impressions matter…What does yours say?

Top 5 Reasons Clean Windows Are Important

Preparing your home for sale can be daunting.

My advise: focus on issues that give the “most bang for your buck“.

Clean your windows.Feng Shui

And the Experts agree.  Here are their top 5 reasons:

Reason #5 –  “A bright, alive atmosphere is encouraged in Feng Shui and the home’s windows are an important aspect of this. Large, clean windows are important. They allow pure, bright light to flood the living areas in the home, bringing good energy… Clean windows and natural sunshine are important ingredients to a healthy, happy home.” – FENG SHUI

Reason #4 –  “ More than 75% of people who first view property on the internet will drive by BEFORE contacting an agent.” – CHRISTINE RAE, AUTHOR, HOMESTAGING FOR DUMMIES

Reason #3 – ” Curb appeal sells 49% of all houses.” – NATIONAL ASSOCIATION OF REALTORS

Money ManazineReason #2 – “ A good first appearance of a home can add 5% to 10% to the value of the home.” – JOHN AUST, PRESIDENT, NATIONAL ASSOCIATION OF REAL ESTATE APPRAISERS

Reason #1 – “According to 2000 real estate agents surveyed, the number one improvement that generates the best return on investment is window cleaning, and the ROI on window cleaning alone was determined to be 768%” – MONEY MAGAZINE

Clean Windows Make You Smile

My wife Cynthia and I have spoken with hundreds of our customers and they’ve taught us an important lesson: Sparkling windows brighten your day.  

Even if you are not selling your home, take a moment to clean your windows.

Then, take a deep breath, have a look and you’ll then see that A Clear View Through Clean Windows will definitely make you smile!

Have a great weekend!

_______________________

About the Author

John Gran & Cynthia Julian

John Gran (@FishSouthBay) is an entrepreneur and former marketing and product development executive who has grown his successful Fish Window Cleaning franchise in the Los Angeles – South Bay area to become a leading professional in window cleaning services for business owners and home owners.

With his popular blog A Clear View Through Clean Windows, John shares his window cleaning expertise by addressing topics and answering questions that customers continually ask him during his day.  He also uses window cleaning pictures, inspirations and stories about his business to demonstrate the fundamentals for building a strong, healthy, thriving business.

John lives & works with his wife Cynthia in Redondo Beach, CA (she runs the business too!)

If you have a question or would like window cleaning services click Here or Call 310-973-3474 for a Free, on-site written estimate.